In addition to adopting Smart Automation systems and IoT devices, today it is crucial for hoteliers to foster sustainability by promoting the local area and giving their guests unique guest experiences that are immersed in the local culture.  A culmination of events over the last several years has affected the Tourism Industry. One outcome is the trend toward ‘supporting local’. Promoting local has its roots in sustainability. With travelers considering sustainability important when choosing their Hotels, they seek immersive local experiences as part of it. For Hotels, this could mean promoting activities that are off-the-beaten-path: local outdoor experiences like a hike through a little-known quaint park in the midst of a large city, bike excursions sponsored by the Hotel, and walking tours of a famous neighborhood. ‘Promoting Local’ is so much more than an activity or excursion, however. It’s bringing jobs to the community and hiring local staff, even if it means investing in additional training.   The Hotel stay Even within the walls of the Hotel, guests can be immersed in local culture. In the gift shop, they can find locally hand-crafted items. On the walls are hung works from local artists, and in the foyer, a unique statue. [...]

Hotels that adopt VDA's guest room control support Responsible Tourism and ensure their guests have a quality guest experience with minimal impact on the environment. For some years now, sustainability has been a key element in building a profitable business model and creating value that is recognized and shared by its audience. In Hospitality more and more travelers are adopting the philosophy of responsible tourism and moving toward those activities that demonstrate a concrete commitment to environmental protection and territorial enhancement. Hotels nowadays make significant investments to obtain certifications that demonstrate the value of their sustainable initiatives.   These days, sustainability must be a real goal for Hotels to pursue through clear strategies and measurable results. To do this, it is necessary to consider the Hotel business, referring to the concept of circular economy and the three dimensions of business:   1. Economic aspect. A Hotel must know how to generate a profit for the community in which belongs, through secure investments capable of bringing a long-term profit. In addition, it must know how to propose initiatives to support its territory, to promote local businesses and services. 2. Social aspect. A Hotel must place a high value on its people, [...]

The integration of the Guest Room Management System with voice control is the 2023 trend that provides customers with a smart experience thanks to automation technologies in Hotels. Personalization drives the Hospitality trends we are tracking right now. Technology that can be activated by voice control is gaining ground and contributes to a unique Hotel experience thanks to smart automation technologies. More and more people nowadays have smart speakers in their homes;  in America, it’s most of the population. Because they’re accustomed to using this technology at home, it makes sense that they now want it as part of their travel experiences. The list of functions that a smart speaker can perform is expanding, and some of it is pretty creative. We can break it down into three high-level categories: 1. Guest Room Management 2. Hotel staff services 3. Concierge services Guest Room Management System technology has caught on, and the fact that it can be commanded by smart speakers is an exciting advancement. No wonder guest room controls have been integrated into the technology early on. When a guest arrives at their guest room, they can activate the smart speaker by speaking a single word, can open the drapes [...]